The Cerrado Mineiro region, located northwest in Minas Gerais, is globally renowned for its high-quality coffee production. The large area covers 210,000 hectares of coffee plantations with over 4500 farmers and produces 5 million bags of coffee annually. This equates to 25% of Minas Gerais and 12.7% of Brazil's coffee crop. Quantity plays a big part in defining the region's output, but not at the expense of quality. Many factors contribute to the outstanding coffee's excellence. Hot and wet summers and mild and dry winters result in one ripening season eliminating the risk of under or overripened fruit at harvest. Other favourable contributors to growing the region's extraordinary green coffee are the ideal altitude between 800 and 1,300 metres above sea level, rich soil and the indispensable knowledge and wisdom of the growers to produce the area's unique and exceptional product. It is not surprising that the area's coffee industry is the first region with a Geographical Indication (GI) in Brazil. They received the renowned recognition in 2005 for their unique identity and distinct aroma notes from caramel to walnut, with a pleasant acidity and a vigorous chocolaty aftertaste.

Campo das Vertentes, an area with high mountains and lush forests, lies next to the Mantiqueira de Minas region in the State of Minas Gerais. The region’s mild climate and ideal altitude offer perfect conditions for its high-quality coffee production. The region of Campo das Vertentes region houses 17 cities: Bom Sucesso, Camacho, Campo Belo, Cana Verde, Candeias, Carmo da Mata, Conceição da Barra de Minas, Ibituruna, Nazareno, Oliveira, Perdões, Ritápolis, Santana do Jacaré, Santo Antônio do Amparo, São Francisco de Paula, São João Del Rei and São Tiago. Campo das Vertentes was recognised with the Geographical Indication (GI) in November 2020. Along the Mantiqueira de Minas region and Cerrado Mineiro, it is another region to receive this honour for coffee production. It demonstrates the hard work ethic, dedication and commitment to promoting the area's economic development in liaison with the Brazilian ONG Sebrae.

The region of Mantiqueira de Minas in the southern part of Minas Gerais is an excellent and Traditional area to produce speciality coffee. It is one of the most recognised and awarded regions in Brazil. This region’s longstanding traditions and expertise in producing high quality coffees with unique profiles. Mantiqueira de Minas benefits from a colder than usual climate, good geological conditions and an ideal altitude. Most of the over 8,200 growers own small and medium farms and cultivate their coffee on slopes between 900 and 1,500 MASL. They maintain their rich traditions and a deep connection to the land and their ancestors. Manual harvesting guarantees that only the best and ripe fruit is used for the approximately 1,2 million bags of coffee. Their rigorous approach results in the region’s respected reputation and their outstanding, distinctive product the world’s coffee lovers benefit from. As part of the Serra da Mantiqueira micro-region, the Mantiqueira de Minas lies within the municipalities of Lambari, Cristina, Olímpio Noronha, Santa Rita do Sapucaí and Mantiqueira; the latter being home to our milling process warehouse.

Located in the northeast of the São Paulo state along the border of Minas Gerais, Mogiana has elevations between 900 and 1,000 meters above sea level and an average annual temperature of 21 degrees Celsius. With its gently rolling hills, rich soil, sufficient water supplies from the Rio Grande river, and higher elevations, the terrain is well suited for growing outstanding Brazilian coffee. Although small family-owned farms dominate the region, the investment into the mechanisation of the harvest, the well-established infrastructure and favourable access to innovative technologies enables the well-skilled coffee farmers of Mogiana to play a new role in the volume of highly regarded coffee production. The name "Mogiana" stems from "Mogiana Railroad", a railway built in 1872 by 21 coffee growers in the region. The farmers who have gained enough wealth through coffee production were frustrated that 10% of their cost went into transporting their coffee beans on the British owned "Sao Paulo Railway". To combat their frustration, they decided to collaborate and build a track which they named "Mogiana Railroad". With more demand for coffee, the region grew more inland, requiring more labour for coffee production.